Heiniger 1

The Opportunity

Heiniger Australia, the regional arm of Swiss precision manufacturer Heiniger AG — needed more than a new website.

Their local platform couldn’t handle the realities of multi-region operations. Stockist management was manual, updates were slow, and product visibility was capped by outdated architecture. Managing both Australian and New Zealand sites meant duplicated effort and inconsistent control.

The brief started as a regional rebuild. The outcome became the foundation for global adoption.


The Remedy Approach

We rebuilt Heiniger’s platform around performance, automation, and centralised control, reducing admin load while aligning local flexibility with international standards.

Craft CMS multi-site system
one dashboard for AU, NZ, and training portals.
Automated stockist workflows
custom scripts replacing hours of manual updates.
Advanced search architecture
999+ products served instantly.
Geo-based visibility
Regional toggles for content and pricing.

This wasn’t a design refresh. It was an infrastructure rebuild designed to work as well behind the scenes as it does for the user.


The Results

90%
reduction in stockist admin time.
4k
monthly search clicks

What began as a local optimisation became a global benchmark. Heiniger’s digital foundation now mirrors the precision of their engineering — consistent, scalable, and built to perform for years to come.


Project Details

Industry

Agricultural Equipment & Manufacturing

Location

Australia & New Zealand

Services

Strategy, Design, Development, Training, Hosting, Ongoing Care


Visit the Website

Start with a conversation.

If you're planning a website rebuild or preparing for future growth, we'll help you map the next stage with clarity and confidence. It starts with a conversation about where your organisation is heading and how your website can keep up.

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